Contact and touch points that people expect from their financial service providers are more frequent than ever. Companies need to speed up their digital transformation to come closer to people’s lives and anticipate their customers’ needs.
Find out how managing all your digital assets in one single source of truth can help you deliver great customer experiences and grow your business.
Marketers and designers working in the finance sector are under high pressure to answer requests and produce more content, faster. A DAM system frees up to 70% of the content creator’s time to focus on producing new material.
The finance industry is crowded with both innovative fintech ideas and legacy banks which means that the competition over new customers is not getting any easier. To stay in the race, finance companies have to talk to customers where they already spend their time: on their phones, tablets and laptops. To reach people, you need to push out a constant stream content that helps your brand stand out and is relevant to your audience.
The increasing number of digital platforms bring a huge opportunity for finance services to help their customers, but it can only be realized if content creators have the ability to react fast. With a DAM solution, your marketing people no longer have to spend time looking for images, videos and other files. They can focus on doing what they do best: reaching your potential customers.
Your digital assets, like brand guidelines and sales presentations are private until you decide otherwise. Lytho is a trusted partner to many finance service providers, like De Nederlandse Bank, and helps protect your content by controlling user access with your internal and external teams and following strict security standards.
We can help you scale your online marketing and communications efforts and streamline your processes so you can focus on supporting your customers in the important events of their life. You shouldn’t worry about brand consistency and security of your assets.