Email reviews lacked accountability and audit trails

WSFS Bank manages over 5,000 creative projects annually—many of which have to meet strict regulatory requirements. But their old review process, based on emails and manual tracking, was inconsistent and risky.

Feedback was scattered. Approvals were delayed. And audit records were hard to find or missing entirely. Compliance teams struggled to keep track of who reviewed what and when.

On-the-money Stats

0K

Projects per year,
with 200 active at any given time

0%

Increase in requests completed

0%

Decrease in time to first proof

0.5

Review versions
(vs. 3-4 industry standard)

Structured workflows delivered compliance, visibility, and speed

With Lytho, WSFS created structured, role-based workflows that guided marketing, subject matter experts, and compliance teams through every step of the review process.

Stakeholders are now tagged only when needed—streamlining communications and eliminating review overload. Each asset has a documented audit trail, and compliance teams manage their own approvals inside Lytho.

Time to first proof dropped by 35% and completed requests increased by 70%. Every step is now tracked, measured, and reportable.

The Lytho review process and audit process has become our top shareholder-level tool of standard for auditing the bank and our creative assets.”— Howard Schwartz, AVP, Creative Services Manager, WSFS Bank

Results: Audit-ready creative at scale

  • Created a clear, auditable review process for regulated content
  • Reduced time to first proof by 35%
  • Increased completed requests by 70%
  • Empowered compliance teams to own and track their part of the process

Do you want to give yourself and your creative team more room for creative stimulation by automating the boring stuff? Lytho helps you streamline your entire workflow and harmonize all brand collateral under a single, uniform platform. Feel free to reach out to us by scheduling a demo and learning how our creative solutions can boost the effectiveness of your creative projects. We look forward to speaking with you!

Laptop Bottom Optimized

Ready to simplify your creative operations and start having a little fun at work again? Schedule time to talk with us.

Let us show you how Lytho’s Creative Operations Platform helps in-house creative and marketing teams do better work, ease the stakeholder experience, and stay on brand.

Schedule a Demo