Pharmaceutical companies need to speed up their digital transformation and build agility and scale in their marketing and communications efforts to stay competitive and answer increasingly complex customer demands.
Managing all your digital assets from one central location helps you stay ahead of the curve and communicate with your customers more efficiently by allowing you to focus your time and effort in what really makes a difference.
Marketers working in the pharma sector are under high pressure to communicate with customers and produce more content, faster. A DAM system frees up to 70% of the content creator’s time to focus on producing new material.
To reach people, pharmaceutical companies need to push out a constant stream content that helps your brand stand out and is relevant to your audience. Your target audiences need information and they need it now. A DAM system enables you to give better service with content that pops, winning over new customers.
The increasing number of digital platforms bring a huge opportunity for pharmaceutical providers to help their customers, but it can only be realized if content creators have the ability to react fast. With a DAM solution, your marketing people no longer have to spend time looking for images, videos and other files. They can focus on doing what they do best: reaching your potential customers.
Your digital assets, like brand guidelines and new product releases are private until you decide otherwise. Lytho is a trusted partner to many pharma corporations, and we can help protect your content by controlling user access with your internal and external teams and following strict security standards.
We can help you grow your online marketing and communications efforts and streamline your processes so you can focus on adding value to your growing pool of customers. You shouldn’t worry about brand consistency and security of your assets.